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ICICI Pru Assured Savings Insurance Plan is a non-linked, non-participating individual life insurance savings product. It offers guaranteed additions during the policy term and a guaranteed maturity benefit payable when the policy matures, provided the required premiums have been paid and the policy remains in force. It also provides life cover during the policy term. The guaranteed maturity benefit is determined at policy inception and depends on factors including age, policy term, premium and premium payment term.
Build long-term savings with guaranteed additions and a guaranteed maturity benefit, subject to policy conditions
This plan is designed for customers who prefer defined policy benefits rather than market-linked investment returns. Guaranteed additions are calculated according to the product rules and selected policy term, while the guaranteed maturity benefit is set when the policy is issued. The current official leaflet lists a minimum annual premium of ₹50,000 for its displayed policy options; premium requirements and eligibility should be confirmed against the current quotation. Buyers should compare the total premiums payable, death benefit, maturity benefit and surrender or paid-up rules before purchasing. Guaranteed benefits are subject to the policy remaining in force and all applicable conditions being met.

ICICI Prudential Life
Key Insights
Founded
2000
ICICI Prudential Life was established 26 years ago and has built strong credibility over time, backed by its long-standing presence in the market.
Claims Experience
99.3% CSR, calculated as a 3-year average
ICICI Prudential Life settles 99.3% of all claims it receives, demonstrating strong credibility.
Contact Details
1860-266-7766
Headquarters: Prulife Towers, 1089, Appasaheb Marathe Marg, Prabhadevi, Mumbai, Maharashtra 400025, India.
A guaranteed lump sum is payable at maturity when all required premiums have been paid and the policy meets the applicable conditions.
The amount is set at policy inception and depends on policy-specific factors.
Additions are credited according to the applicable rate and calculation rules for the selected policy term.
The current leaflet describes rates of 9%, 10% or 11% for different policy terms.
A death benefit is payable if the life assured dies during the policy term, subject to the policy conditions.
The death benefit is calculated according to the issued policy terms.
Premiums may be payable annually, half-yearly or monthly, subject to the available options.
Payment mode availability and applicable amounts should be confirmed in the quotation.
Eligible combinations of premium payment term and policy term allow customers to select an available savings duration.
Only the combinations offered under the current product rules are available.
Conditions or treatments that the policy clearly says it will not cover.
Insurer
ICICI Prudential Life plans and claim process
It is a non-linked, non-participating life insurance savings product that provides guaranteed additions, a guaranteed maturity benefit and life cover, subject to policy conditions.
The current official leaflet lists a minimum annual premium of ₹50,000 for its displayed policy options. Check the insurer’s current quotation for the exact premium applicable to your chosen option.
The plan provides policy-defined guaranteed additions and a guaranteed maturity benefit, subject to the policy remaining in force and all applicable conditions being met. The exact maturity amount depends on the policy issued.
Disclaimer: Premium amounts are indicative and may vary based on age, health, and plan selected. Claim settlement ratios are from IRDAI Annual Reports. Finzony is not an insurance broker or agent. Verify all details on the official ICICI Prudential Life website before purchasing.
Official Website
iciciprulife.com
Visit the official ICICI Prudential Life website for plan brochures, premium quotes and policy services.
The aforementioned ratios have been averaged over three years (FY24-FY26)
Yes. It provides a death benefit during the policy term according to the issued policy wording.
The maturity benefit comprises the guaranteed maturity benefit and accrued guaranteed additions, according to the policy terms. The guaranteed maturity benefit is set at policy inception.
Monthly, half-yearly and annual payment modes are listed in the current product leaflet, subject to the chosen policy option and applicable conditions.
No. It is a non-linked, non-participating life insurance savings product, not a market-linked ULIP.
Tax benefits may be available depending on prevailing tax laws and your eligibility. Consult a qualified tax adviser for your circumstances.